Hypercasual market is getting harder and harder to crack. With excessive prototypes in the market, getting one with good KPI numbers is difficult. But when you do it’s necessary to ensure it has a very good LTV (Life Time Value). As time is passing by we are seeing more and more games moving towards a hybrid casual style. The developers are making sure there is more than enough in-game content to keep the player attached. It is also driving up the IAP, and opens up the opportunity to monetize even more than before. We will go through 2 games that are using meta-features to increase the LTV of the game.
How to add meta contents to a hypercasual game
How to add meta contents to a hypercasual…
How to add meta contents to a hypercasual game
Hypercasual market is getting harder and harder to crack. With excessive prototypes in the market, getting one with good KPI numbers is difficult. But when you do it’s necessary to ensure it has a very good LTV (Life Time Value). As time is passing by we are seeing more and more games moving towards a hybrid casual style. The developers are making sure there is more than enough in-game content to keep the player attached. It is also driving up the IAP, and opens up the opportunity to monetize even more than before. We will go through 2 games that are using meta-features to increase the LTV of the game.